Nobody & Co.
The agency work you need.
Not the headcount you don’t.
Thirteen desks draft the work. Sparta attacks every draft. Janam signs what survives.
13 desks. 3 specialists.Most agency retainers fund people, meetings and handovers, not outcomes.
Audits, keyword research, first drafts, resizes, reports. Agents do this well, fast, at any hour.
So the repeatable work moves to the floor, and the judgement stays with one accountable human who signs every output.
Pick the work. Meet the people who aren’t people.
Buying intent. Products, price, purchase.
Sparta challenges the draft. Janam signs client work.
Your floor: 4 agents. One founder.
Every recommendation shows what the agent read, why it chose that, and what a human should verify.
Typical agency
The brief waits for the next handover.
Nobody & Co.
Production starts with your brief.
Janam Varandani
I didn't start as Somebody.
I joined an agency as a trainee. Smallest desk, longest to-do list. I said yes to everything, which is the fastest way to learn everything: briefs, revisions, deadlines, and why every client eventually says make the logo bigger.
Became: SydneySocial calendars, captions, scripts, long reads, community posts. I built an audience from zero for a skin and hair education platform and learned that people forgive bad design faster than boring words.
Became: RioAutomotive, hospitality, building products. Different buyers, same lesson: a website is a sales conversation that never sleeps, and it loses the sale when it makes people think.
Became: VeniceConcept, script, crew, shoot day, edit, delivery. Campaigns for a World Cup season and for a health brand. I have line produced shoots with hired crews and negotiated terms directly with talent agents. I know what a hook costs in rupees and in seconds.
Became: CannesGoogle Ads for a household appliances brand. Annual marketing budgets between 150,000 and 500,000 Australian dollars, across paid, content and brand. I learned to read a dashboard honestly, including the parts nobody wants to present.
Became: ZurichB2B SaaS in real estate technology and CRM. Longer cycles, more stakeholders, and a lead is not a customer until sales says so.
Became: DavosAs Director of Creative Solutions and Strategy, I led a 60 person team: designers, motion graphics, web, SEO, social and copy. I owned operations, sales, brand and profitability. I know where agency hours go, and where they leak.
Became: RomeI sat on the jury of an influencer marketing panel. Hundreds of ideas, a short time to decide. It sharpened one habit: say what is wrong, and why, in one sentence.
Became: SpartaTen years in, the pattern was obvious. Most of the work was repeatable. The value was the judgement, and it fit in one head. So the repeatable work now runs on agents. I still read every page, argue with every draft, and put my name on the result. Nobody works here. Somebody is accountable.
Became: Somebody“I'd rather be the only human here than one of sixty you never meet.”
A direction. A hook. A draft that gets challenged before it gets better.
Less than a coffee.
Try the preview below with your own brand. It stays in your browser. The $5 pitch is the real thing, built on the floor and signed by Janam.
$5one-off
A first direction, ad hooks and a content outline. Watch a simulated pitch before you commit.
$590one-off
Full audit pack plus a 60 minute call with Janam. Credited to any plan if you sign within 14 days.
$1,900one-off
Brand voice, keyword plan, Google Ads structure and setup, 3 reel scripts, content calendar, a Nobodies test on 5 hooks, a 30 day plan.
$1,500a month
One channel, weekly verdict report, monthly content calendar, 2 Nobodies tests, monthly call.
$3,500a month
Ads, content and an SEO plan, 6 Nobodies tests, fortnightly call.
$6,500a month
Everything above plus ecommerce and CRO (B2C) or ABM and LinkedIn (B2B), weekly call, 12 Nobodies tests.
from$2,500a month
Up to 5 white-label client workspaces.
Flat fees only. We never charge a percentage of your ad spend. Ad spend is paid by you directly to the platform. Retainers have a 3 month minimum, then month to month. Each plan has a written scope of reports, tests and calls.
Founding crew: first 5 clients get 30 percent off for 3 months in exchange for an honest published case study.
Talk to Janam: janam.varandani@gmail.com · +61 494 130 402 · LinkedIn